A small team with a narrow focus: make on-site recommendations and triggered email work for DTC brands on Shopify Plus, Magento, BigCommerce, and WooCommerce — without requiring a data science team to run them.
Eight years building recommendation systems at platforms serving hundreds of millions of shoppers. Founded ShopPulse after seeing mid-market DTC brands on Shopify Plus and Magento get left behind by enterprise-only tooling.
Former Lead Engineer at a major e-commerce platform, where he built the catalog ingestion and real-time inference layer for over a million merchants. Architected ShopPulse's sub-80ms CDN edge delivery model.
Led product at three DTC e-commerce companies, including two successful exits. Owns ShopPulse's recommendation surface coverage — PDP, category, homepage hero, cart, and post-purchase — and the triggered email cadence logic.
PhD in computational behavior from MIT. Designed ShopPulse's price-sensitivity scoring model — the signal stack that decides when a discount offer fires on PDP and cart without training shoppers to wait for deals.
We're a remote-first team. If you've worked on e-commerce infrastructure, recommendation systems, or helped DTC brands grow revenue from existing traffic, get in touch.
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